Reputation is not built overnight, and it is rarely the result of one loud campaign. Instead, it is the sum of countless quiet interventions managed by skilled PR professionals. From handling sensitive issues to creating positive narratives, brands rely on unseen strategies that shape how people perceive them every day. https://www.tumblr.com/tycseo/793034883367862272/the-unseen-pr-how-brands-manage-reputation?source=share