Once you have developed a wonderful story, there comes the harder part-getting that story published. Reporters are innundated with pitches every day. The one ingredient that factors in successful media outreach would be timing! The better the timing, the better the chances of being read, responded to, and published. https://medium.com/@seohimanshi519/when-is-the-best-time-to-send-media-pitches-to-reporters-b9f988c41ab0